For years, marketers have relied on media as a proxy for understanding people. In the early days of digital media, this worked well because it was cheap. For less than $.10 a click, and with few rules, search engines were a wonderful place to learn and experiment. However, as media costs have risen and restrictions…
In recent years, the way we work has undergone a significant transformation. Recent times have forced organizations to shift to remote work, and it has become apparent that the future of work will be increasingly digital and remote – maybe. As a result, it’s essential for organizations to have an intentionally designed culture that takes…
Can stock market performance be predicted based only on how people think? In recent years I’ve begun the task of connecting the mindset of leadership to financial performance and ultimately stock market performance. I don’t know if there are other means to getting better results but I do have a way of picking companies that…
Organizations are increasingly recognizing the importance of company culture in creating value and achieving long-term success. Intentionally designed cultures, which prioritize the well-being of employees and promote collaboration and innovation, can have a significant impact on business performance. However, building an intentionally designed culture requires a holistic approach that takes into account not only the…
The article “Why Culture Matters to Your Bottom Line” provides valuable insights into the impact of culture on company performance. It emphasizes the significance of culture in driving employee engagement, productivity, and overall financial success. However, considering the broader context of measuring the entire ecosystem and delving into subconscious mindset and purpose, there are additional…
In today’s rapidly evolving business landscape, companies are realizing the pivotal role that culture plays in driving success, employee engagement, and financial outcomes. To truly understand and improve culture, organizations must adopt a holistic approach that encompasses the entire ecosystem, including employees, leaders, vendors, and customers. This article delves into the importance of clarity and…
In today’s digital age, the field of psychology is undergoing a significant transformation. The emergence of remote measurement techniques and the utilization of unbiased data have revolutionized our ability to understand human behavior and psychological well-being within the digital ecosystem. This article explores the power of remote measurement, the importance of unbiased data, and how…
Gone are the days when organizational culture was a top-down endeavor, delegated to a select few. In today’s dynamic business landscape, where adaptability and inclusivity are paramount, a shared responsibility approach to culture-building has taken center stage. This transformative approach harnesses the collective power of every individual within an organization to shape, nurture, and evolve…
As companies increasingly recognize the crucial role culture plays in driving success and impacting employee engagement and financial outcomes, they must adopt a more holistic approach to measuring and assessing their culture. Measuring the entire ecosystem of a company is essential to identify how every component of the organization interacts and affects its culture. An…
Diversity, equity, and inclusion (DE&I) have become hot topics in the business world, and many companies have made strides to increase diversity within their organizations. However, one of the biggest problems with DE&I initiatives is the failure to recognize the capable people who are already within the company. A lack of understanding of mindset capabilities…